Have you ever wondered how other people spend the 24 hours they have every day?
If asked to recall every minute of a single day, what would your chart look like? Are you really working every minute in the office, or would some of those minutes be consumed by eating, socializing, shopping and phone calls? If [...]
This is genius. If you have not seen it, you can thank me later. It won a Grand Lion at Cannes — the first time something other than a TV campaign has done so.
It is an amazing story well told. As all of our work should be.
I could not find anything else that [...]
Friday we celebrated “Eat Something Blue” Day. If you Google “Eat Something Blue” Day you are likely to find two results — this post and my blog bio that mentions “Eat Something Blue” Day as my favorite Firehouse moment. The reason for only two Google results for this holiday is simple, we made it up, and by “we” I mean [...]
Ever since the corset became decidedly unfashionable, there has been a war raging between good and good for you. White vs. wheat. I am an active soldier in this war. I am that person that always flips the package over to look at the nutritional information before I can eat it. It is a tick. [...]
Sometimes you come across something that makes you think to yourself, I don’t believe what I am looking at. Now that I’ve seen this video – I have arrived at one of those times.
//
Growing up in New Hampshire I never thought twice about the fact that although we have four distinct seasons, there is always something to see and do in the great outdoors. I guess you could say, “I took for granite” (yes, that’s an old NH pun) all the fun and natural beauty that NH has [...]
There must be over 18,000 different ways to order a beverage at Starbucks. This has helped Starbucks turn coffee, a commodity, into a brand so well embraced that their shops have become destinations for millions of consumers. Coffee is available on nearly every corner, yet people pass by dozens of other shops on their way [...]
Coming from a Media perspective, outdoor advertising is generally regarded as, well static. However, my inner Media nerd is totally excited about new storefront advertising that is popping up in urban areas across the U.S. This is the best thing in outdoor since street furniture and graffiti murals; not to mention the metrics that are [...]
Firehouse is an idea-driven ad agency, and this is where we let out a lot of the stuff that lives in our heads. So read, play, comment and even challenge us, and hopefully we will all get a little smarter.
