I really hate the phrase “good enough.” It’s a quitter’s phrase and one that reeks of defeat. And while I can’t prove that it’s said out loud thousands of times every day in agencies all across the country, the preponderance of mediocre work out there would suggest that a lot of people are at least [...]
I want to call attention to some work I came across that I think deserves some recognition – campaigns that have me wanting to see the next piece of work in the campaign no matter how I might come across it. First up is the work Wieden & Kennedy is doing for Dodge. I don’t [...]
This week, Firehouse picked up a 2011 DFWIMA EIMA Award for “Most Effective Non-Profit/Public Service Campaign” for 1 Million 4 Anna. We are honored to have won this award two years in a row and to also have our work for Stripes Convenience Stores named a finalist for “Most Effective Use of Social Media” and [...]
This is the first of several new outdoor boards for Baylor Health Care System’s Grapevine, TX location. The idea with these 3D boards is to call attention to their wide range of expertise. Each board will highlight a different discipline in a way that breaks out of the usual “smiling patient + positive quote about [...]
Can you spot the 7 Dallas ADDYs that Firehouse took home in this pic? Read more about the wins in the News section of Firehouse’s website.
Thought I’d share some new television work we created for a local cosmetic surgery client. This 0:15 spot was created by @gregorylayne and @silvercuellar3 to highlight ASA’s new painless hair transplanting technology. Special thanks to our friends over at Red Car editorial for all the help. Take a look.
Ain’t it great when a client gives creative folks a little space to do what they do best? Check out how Sierra Mist decided to “go green”. Over 3,000 plants were put into individual fabric pockets and hung on vertical frames. The board did not have a water source so a watering reservoir and pump [...]
About a year ago, we spent a fantastic week in Vancouver shooting new TV spots with our Interstate Batteries clients. The spots were shot by a nationally recognized director, edited by guys who regularly answer Hollywood’s call, and ultimately won the agency several industry awards. But the funny thing about those spots is that they [...]
Funny, I am technically an ad copywriter, but more and more of my gig these days has nothing to do with writing copy for actual ads. As our jobs around here are to create and execute whatever works for our clients not to create ads, you never really know what the next project will have [...]
If there’s one thing you can’t peg down in our great universe, it’s our relentless creativity. It is seemingly everywhere in our lives. Crafting the very face of humanity since the dawn of time. It gives us reasons to celebrate living and brings us unlimited fulfillment. Music, art, literature, pop culture. It’s in the very [...]
Firehouse is a collection of creative problem solvers who believe that every challenge, big or small, deserves a big idea. This has resulted in an impressive track record of getting (and keeping) brands on the path to success. So enjoy reading, playing, commenting – even challenging us – and hopefully we'll all get a little smarter together.
