What better way to start things off than by announcing some recent additions to our client roster? Adding to our automotive expertise is Blue Magic, makers of car care and appearance products. As agency of record, our first task will be to launch an all-inclusive wheel and tire cleaning kit with creative launching this spring. [...]
This is the first of several new outdoor boards for Baylor Health Care System’s Grapevine, TX location. The idea with these 3D boards is to call attention to their wide range of expertise. Each board will highlight a different discipline in a way that breaks out of the usual “smiling patient + positive quote about [...]
Interstate Batteries took the wraps off their newly redesigned NASCAR last week during a press conference at Joe Gibbs Racing. Unlike most car designs, whose design parameters seem to be about how many decals you can stick all over it, this new Interstate car takes a more conceptual approach. Designed by Firehouse’s very own Everett [...]
So today a few members of the Interstate team went over to the Interstate All Battery Center to do some outrageous decorating for the upcoming holiday season. We set up a tree, cleaned the windows, plugged in the lights, hung green bulbs, sprayed fake snow, hung more green bulbs, sprayed more fake snow and made [...]
We were named SW Small Agency of the Year because we’re really good at making brands strong. Not for making music.
The Interstate team at Firehouse has been in Canada all week shooting TV spots for Interstate Batteries. Here are a few snapshots from the good, the bad and the weird. With stunt drivers, cars crashing and a race against time we had all the makings of an action thriller. And after two all-nighters, working from [...]
We recently sat down with a prospect for an informal capabilities meeting, and I noticed that most of the questions asked tended to center on production capabilities. And, while we certainly have a wide range of capabilities, I have to say it left me feeling like we were coming up short in their eyes because [...]
Firehouse is a collection of creative problem solvers who believe that every challenge, big or small, deserves a big idea. This has resulted in an impressive track record of getting (and keeping) brands on the path to success. So enjoy reading, playing, commenting – even challenging us – and hopefully we'll all get a little smarter together.
