Entries for the ‘Digital’ Category

Now Hiring: Media Strategist

We are looking for a creative thinker with excellent presentation skills and a true passion for media. The Media Strategist will be responsible for developing media strategy, negotiation and cost comparison of media buys, creating presentations and presenting to clients.  The Media Strategist should have the ability to manage accounts with media mixes that includes [...]

Now Hiring: Social Media/Community Manager

We’re looking for a proven community manager who has the right combination of strategic sense and creative ability. This person will be responsible for managing a range of social media efforts for clients, ensuring the agency is effectively leveraging the latest in social promotions and programming. This person will also interact directly with account, creative [...]

Deindividuation, Collectivism and Other Internet Dynamics

When people come together, in groups of any kind, behaviors arise.  Factions form.  Egos clash.  And people act out – in ways both good and malicious. I found this article from The Guardian interesting.  You can’t debate it.  The Internet has given people a platform for anonymously spewing negativity and vitriol in a way they [...]

What Do You Give Someone Turning 500?

Congratulations to the3six5 on 500 posts and counting.  Each post for the blog project is guest-written by a different individual – 365 days, 365 points of view. The result is a daily dose of diverse, interesting, often touching perspective. If you haven’t checked it out yet, you should.  A 365-word limit keeps posts easily digestible; [...]

User-generated Outdoor via @StripesStores

Fans and followers have been giving client @StripesStores a piece of their minds on Facebook and Twitter for over a year. But this January it was time to take Stripes social media to the next level. We gave their Twitter followers an ear—and a voice, when we gave them our digital outdoor boards to tell [...]

Firehouse finds new appeal in paid search

We’ve always been big believers that paid search coupled with a right display campaign makes sense for most brands, but just recently have we been able to add even more relevance to our client’s digital strategies thanks to search retargeting. Until now, paid search has always been a pull medium with unknown amounts of inventory. [...]

Who I met at iMedia

I met plenty of innovative publishers and savvy conference goers at my first iMedia Agency Summit. More impressive, I met someone who I’m particularly certain will add value to future digital initiatives, that is, the artist formerly known as the banner. This guy seemed pretty popular all summit long — working his way into more [...]

  
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