Apparently it’s not enough to just have a killer spot on the Super Bowl. Or even a lame spot. No, in this day and age, you have to build an integrated campaign that spans media channels, demographics and Twitter feeds to create, wait for it, synergy. While not every brand on this list produced teaser [...]
It’s that time again when the ghosts and zombies come to entertain the young hearts (yum) we have at Firehouse. What started four years ago as a last minute decoration job now has been transformed into what we have today. Not too gory for young eyes, but still able to catch their interest around each [...]
After living here for several years, there’s two things I’ve come to appreciate. Good food and Southwest Airlines. The first is pretty easy to understand — Dallas restaurants are plentiful. And with Southwest Airlines, the prices are within my budget more often than not, making it nearly impossible to say “no” to weekend getaways.
I recently [...]
We just posted some Flickr photos from an event hosted by a client of ours, Stripes, on July 4 at South Padre. The event kicked off a summer-long promo for Stripes that’s all about giving people what they need, when they need it most. Hundreds of beach umbrellas, towels and sand pails were given away, [...]
Firehouse is an idea-driven ad agency, and this is where we let out a lot of the stuff that lives in our heads. So read, play, comment and even challenge us, and hopefully we will all get a little smarter.
