I love to travel. Sure, sometimes the anticipation and memory of a trip is better than the trip itself, but still, I love it. Even business travel to a good destination can be a real treat.
In a recent MediaPost article, Gary Leopold referenced two studies that could indicate future generations won’t share that love.
First, a [...]

CNN posed the question the other day, “Is Fast Food Fare Going Too Far?” Interesting query.  Let’s examine the evidence.
Exhibit A from the article:

The defense rests, your Honor.
Oh, one more thing, did I mention that it has 1,380 grams of salt–an entire day’s allowance in one whopping, deep-fried dose. The court finds the defendant guilty of [...]

I want to introduce you to something we’re very excited about here at Firehouse.
You see, we’re in the idea business. And we love what we do.
You may also notice (if you’ve seen our client list) that we have a great deal of restaurant experience. In fact, not just experience, but a real passion for the [...]

Have you ever wondered how other people spend the 24 hours they have every day?
If asked to recall every minute of a single day, what would your chart look like? Are you really working every minute in the office, or would some of those minutes be consumed by eating, socializing, shopping and phone calls? If [...]

There must be over 18,000 different ways to order a beverage at Starbucks. This has helped Starbucks turn coffee, a commodity, into a brand so well embraced that their shops have become destinations for millions of consumers. Coffee is available on nearly every corner, yet people pass by dozens of other shops on their way [...]

We recently sat down with a prospect for an informal capabilities meeting, and I noticed that most of the questions asked tended to center on production capabilities. And, while we certainly have a wide range of capabilities, I have to say it left me feeling like we were coming up short in their eyes [...]