Each year we dedicate one day to Making A Difference in our community. We’ve fed the hungry at North Texas Food Bank, we’ve spruced up Spruce High and this year we adopted, of all things, a couple of firehouses. Armed with a fine selection of supplies from our favorite home improvement warehouse, we took over [...]
One of the great things about Firehouse is our commitment to making a difference – not just to the bottom line of our clients, but to make a difference in our communities and champion causes we believe in. Having reached my 10-year anniversary at Firehouse, I was entitled to take an entire week off to [...]
When people come together, in groups of any kind, behaviors arise. Factions form. Egos clash. And people act out – in ways both good and malicious. I found this article from The Guardian interesting. You can’t debate it. The Internet has given people a platform for anonymously spewing negativity and vitriol in a way they [...]
I really hate the phrase “good enough.” It’s a quitter’s phrase and one that reeks of defeat. And while I can’t prove that it’s said out loud thousands of times every day in agencies all across the country, the preponderance of mediocre work out there would suggest that a lot of people are at least [...]
Not quite sure how to react or communicate this piece of news, but wanted to share something that is very important to us here at Firehouse. A little over a year ago, we launched the 1Million4Anna website. An online and social movement dedicated to my dear friend and neighbor, Anna Basso. At 16, she was [...]
We love making a difference for a worthy cause here at Firehouse. So when Todd Storch asked us to help out Taylor’s Gift, the organ donation charity he founded after the tragic loss of his daughter, we jumped at the chance to be involved. The three spots below are the first fruits of that partnership. [...]
This week, Firehouse picked up a 2011 DFWIMA EIMA Award for “Most Effective Non-Profit/Public Service Campaign” for 1 Million 4 Anna. We are honored to have won this award two years in a row and to also have our work for Stripes Convenience Stores named a finalist for “Most Effective Use of Social Media” and [...]
And so it goes… I’m taking off my media hat and putting on my soccer spikes, and my shin guards, and heading out on the pitch for a match-up with destiny. Okay, not really. I’m not actually going to play soccer and I’m not actually giving up my job in media to join the ranks [...]
On February 18, 2011, Firehouse sponsored a Twitterthon to raise awareness for 1 Million 4 Anna and donate to Children’s Medical Center in Dallas in honor of Anna. For every new follower of @abolishcancer on February 18th, Firehouse donated $1 to the Center for Cancer and Blood Disorders at Children’s Medical Center. We were able [...]
So today a few members of the Interstate team went over to the Interstate All Battery Center to do some outrageous decorating for the upcoming holiday season. We set up a tree, cleaned the windows, plugged in the lights, hung green bulbs, sprayed fake snow, hung more green bulbs, sprayed more fake snow and made [...]
Firehouse is a collection of creative problem solvers who believe that every challenge, big or small, deserves a big idea. This has resulted in an impressive track record of getting (and keeping) brands on the path to success. So enjoy reading, playing, commenting – even challenging us – and hopefully we'll all get a little smarter together.
