Seriously, Bing is starting to freak me out. Only a matter of time before it becomes self aware and starts learning at a geometric rate. As my last name is ‘Conner,’ you can understand my concern. Not naming my daughter ‘Sarah’ now for sure.
Crowd sourced photography, 3d mapping, social media integration and the whole kitchen [...]
What’s a 4chan you ask? It’s a lot of things.
It’s a meme-making juggernaut.
It’s a hub of online activism.
It’s a collective being (Anonymous) dedicated to chaos, disorder and destruction that is just as capable of benevolence as it is malfeasance.
I’ve included so many links as to give you some idea as to what 4chan is all [...]
In order for an idea to spread, someone has to do the spreading.
In the dark ages (ten years ago), the only way to spread your idea on a large scale was to do it yourself. This required large buckets of money and lots and lots of ads.
Today, clients get all sweaty thinking about how this [...]
The power of the mo (mustache) is well established, just ask any agent of law enforcement or early 20th century body builder. It commands respect and projects authority. It is an iconic expression of manitude known throughout the world.
But can it cure cancer?
Probably not, but it can help raise cancer awareness and some much [...]
I came across three things this month that I thought were worth sharing with you.
The “Pick Me” work done around the Fantasy Football craze was a neat example of how creativity can extend your media buy. I never saw the work myself, although I imagine I’m in (or certainly near) the target. In fact, I [...]
I want to introduce you to something we’re very excited about here at Firehouse.
You see, we’re in the idea business. And we love what we do.
You may also notice (if you’ve seen our client list) that we have a great deal of restaurant experience. In fact, not just experience, but a real passion for the [...]
Last month I introduced this online version of the Firehouse tradition known as Champagne Thursday. So, I’m back again to recognize some terrific creativity out there and award one idea with this month’s virtual cork.
The first idea that caught my eye came from a creative team down at George Patterson Y&R in Australia. A writer [...]
Firehouse is an idea-driven ad agency, and this is where we let out a lot of the stuff that lives in our heads. So read, play, comment and even challenge us, and hopefully we will all get a little smarter.
