This is the first of several new outdoor boards for Baylor Health Care System’s Grapevine, TX location. The idea with these 3D boards is to call attention to their wide range of expertise. Each board will highlight a different discipline in a way that breaks out of the usual “smiling patient + positive quote about [...]
Ain’t it great when a client gives creative folks a little space to do what they do best? Check out how Sierra Mist decided to “go green”. Over 3,000 plants were put into individual fabric pockets and hung on vertical frames. The board did not have a water source so a watering reservoir and pump [...]
Amazing use of projection technology to transform a building into practically a living object. Kudo’s to Urbanscreen the company who pulled this off. //
Coming from a Media perspective, outdoor advertising is generally regarded as, well static. However, my inner Media nerd is totally excited about new storefront advertising that is popping up in urban areas across the U.S. This is the best thing in outdoor since street furniture and graffiti murals; not to mention the metrics that are [...]
Firehouse is a collection of creative problem solvers who believe that every challenge, big or small, deserves a big idea. This has resulted in an impressive track record of getting (and keeping) brands on the path to success. So enjoy reading, playing, commenting – even challenging us – and hopefully we'll all get a little smarter together.
