Not sure if your morning routine includes “The Today Show” but this morning was a treat for all of us associated with Romano’s Macaroni Grill. We’ve been working really hard with the brand team to change the perceptions of the restaurant and introduce their new Italian Mediterranean way of cooking. It seems to be catching [...]
I want to introduce you to something we’re very excited about here at Firehouse.
You see, we’re in the idea business. And we love what we do.
You may also notice (if you’ve seen our client list) that we have a great deal of restaurant experience. In fact, not just experience, but a real passion for the [...]
Ever since the corset became decidedly unfashionable, there has been a war raging between good and good for you. White vs. wheat. I am an active soldier in this war. I am that person that always flips the package over to look at the nutritional information before I can eat it. It is a tick. [...]
After living here for several years, there’s two things I’ve come to appreciate. Good food and Southwest Airlines. The first is pretty easy to understand — Dallas restaurants are plentiful. And with Southwest Airlines, the prices are within my budget more often than not, making it nearly impossible to say “no” to weekend getaways.
I recently [...]
Firehouse is an idea-driven ad agency, and this is where we let out a lot of the stuff that lives in our heads. So read, play, comment and even challenge us, and hopefully we will all get a little smarter.
